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How To Find Your Next $140 Million

I recently spent the day with author Andrea Kates, who was challenged to connect the relevance of the working philosophy found in her best-selling book, Find Your Next , with real solutions that can help move businesses forward.

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The Social TV Space Heats Up

Social TV start-up GetGlue closes a $12 million round but it has plenty of competition. GetGlue, the fledgling social network for TV watchers and other entertainment, has raised $12 million in new financing from new and existing investors. The two-year-old company's apps and website lets its two million registered users check in to TV shows and other entertainment while chatting to other people and picking up recommendations.

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Vice’s Eddy Moretti Directs His Obsessions

Continuing the ongoing efforts to highlight creative disrupters , Fast Company spoke with the executive creative director behind a once-scrappy free Canadian mag that's become a groundbreaking multi-media machine. (Bukkake past and all.) Image by Dan Meyer Vice Media debuted in 1994, as a Montreal magazine best known for its handy guides on topics such as shagging Muslims and the art of bukkake , hand-delivered by three friends in their parents' vans

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How The Video Game Awards Are Leveling Up A Fading Format

With its splashy augmented reality-infused sets, unorthodox format, and world premieres of gamer-baiting blockbusters, this year’s VGAs are rewriting awards show code. The idea of a glitzy award show is far from the frag fests gamers are used to. But for Spike TV’s Video Game Awards , the worlds of pageantry and pixels collide to create something entirely new.

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The 3 Best Cheap Marketing Moves Of All Time

Is it possible to brand an entire country for less than $200,000? Or, for less than $2,000, can you brand a person so successfully that they create headlines worldwide? Here are three cases of successful, yet cheap marketing stunts

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Are These New Logos An Upgrade Or A Downgrade?

Good logos are like good friends: "When they show up wearing a mustache, with no explanation, you just go, 'Huh?'" says Michael Cronan, creative director at branding firm Cronan. But, of course, most logo changes are done for a reason. Cronan and partner Karin Hibma evaluate three recent ones

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Soaps 2.0: MTV’s New WatchWith App Enables Your "Jersey Shore" Addiction On A Second Screen

Today, MTV launched the WatchWith iPhone app, a service designed to drive network engagement through social sharing, photos and video, rewards, blog posts, and more. It's part of an aggressive push by the network to capture the " second screen experience ," an industry term used to describe the smartphones and tablets people turn to alongside TV. Distractions from our precious television shows used to be few and far between: the occasional power outage, a knock at the front door or a ring of the downstair's telephone, a parent demanding the plug pulled lest our brains turn to mush

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