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Where Have All the Bloggers Gone?

Is blogging dead? Not quite, but a recent survey finds it could be on its way out as a marketing tool. Is blogging dead?

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Signs of Trouble at Leaking North Sea Gas Rig Month Before

By Oleg Vukmanovic and Karolin Schaps LONDON (Reuters) - Signs of trouble aboard a North Sea drilling platform where a natural gas leak has triggered fears of a massive explosion began in a plugged well a month ago, operator Total said on Friday.

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Twitter Revenue Chief Talks AmEx Partnership, Brand Creativity, And "Buying From Tweets"

"This is just the beginning," says Twitter's Adam Bain. "You're going to see a ton of creative examples of people building on this platform--this is not just about giving people a deal or discount." Top national brands have signed up for AmEx's new program with Twitter , the partnership unveiled Tuesday that allows consumers to get cash back by syncing their credit card and social media accounts

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Yelp Prices its IPO: 12 Things You Need to Know

Yelp, the user-generated review site based in San Francisco, priced shares of its IPO between $12 and $14, and seeks to raise nearly $100 million in its upcoming IPO. On the heels of Facebook's much-buzzed-about S-1 , Yelp, another Bay Area tech company, is one step closer to going public

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How Google Uses the Keystone Strategy to Stay on Top

Understanding the business ecosystem of search platforms such as Google will give brands greater understanding of the role they play in this business network. The foundation of any good business strategy lies in understanding the key players and how they interact.

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Hey Louis C.K., Open Your Web Platform For Aspiring Comics

Recently the world of digital entertainment was rocked by a disrupter known for taking the stage wearing almost exclusively black shirts and jeans. This guy is obsessed with details about how his product should look, sound, and feel to consumers, no matter how or where they consume it. He micromanages pricing and insists on making sure every aspect of how people buy his stuff is as frictionless a process as possible.

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Can’t Hire? Rent a College Student

Students need work, and real on-the-job skills. That's just your luck. This start-up hopes to help you find the right matches for your task, and your price

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Businesses Don’t Consider Social Media Crucial

But 14 percent admit they're still not sure how to use it. What marketing tool can't small businesses live without? Here's a hint: It's not Facebook (or any other recent innovation).

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Social Media To The Rescue In Mumbai

When Mumbai was hit by terrorist attacks, residents used Google Docs to assist victims and render immediate assistance. Meanwhile, upstart news curators Storyful rose to the occasion with coverage that beat the big names. Mumbai is a social media-savvy city.

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