Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Are you aware of the little ways you damage your reputation and your business? Here's how to maintain your self-respect and that of others. I'm sure you have either heard or said at one time or another the phrase, "Do as I say, not as I do." The phrase is so overused, in fact, that people generally consider it to be clich

Members of the Young Entrepreneur Council answer the question: What's your best tip for staying on task in a busy start-up?

These trends could make for huge opportunities--or huge disruptions to your business. Either way, they are ones to watch

Before investing heavily in a new line of business, its important to identify customers who can help you learn quickly about what works and what needs tweaking. Investing in a new line of business requires some basic steps, including identifying the target customer and building a robust customer pipeline . Building the pipeline, however, is not enough–you also want to prioritize that list of potential customers.

A new tool scans all of your online activity and lets you know if it's in danger of tainting your reputation.

If your beta product isn't ready for prime time, the last thing you need is attention from the media. As someone with a marketing background, I've always been overly zealous to make noise about what I'm working on even before the product is entirely ready for public consumption

Here's how to maintain performance even when you don't have complete control. Many of us in start-ups or turnarounds have a strong desire for control.

Encyclopaedia Britannica , the 244-year-old company, recently announced it would stop printing encyclopedias. Of course this triggered a flurry of talk about the end of printed books, magazines, and newspapers and a once-great company humbled by shifts in technology

Overselling your product's abilities can cost way more than just your reputation. Here are six cautionary tales you need to know. Believe it or not, a Brooklyn man filed a class-action lawsuit this week against tech giant Apple saying its ads oversold Siri, the talking assistant, on the iPhone 4S

Are you using informal contacts to drive your business? Here are six relationships that are worth nurturing. No, I am not referring to formal partnerships from a legal perspective, but to connections that are made informally or from a marketing perspective.

I've had the application to be certified as a women-owned business on my desk for six years. Here's why I just can't mail it in

No one has time to listen to chit-chat. Use these tricks to get more out of less in conversations with busy executives. Who has the time now for long conversations

The other day I really wasn’t paying much attention to the AM news station in my car until I heard a commercial for a web-based company imaginatively branded Reputation.com . I got to wondering about this kind of service, and when I typed “reputation management” into a search engine I was taken aback to see more than 10 million results

If you want your audience to make a decision, you need to tell a good story.

These six mantras help keep me focused, and help keep my business sailing along, no matter what the day brings. I’ve founded two companies and co-founded two others, but some days, I still feel like I never know what’s going to hit me next. Luckily, I’ve found a few simple mantras that help me stay steady even when things get ridiculously hairy.