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How to Sell Yourself as an Expert

Step 1: Become an expert in something. (That part is up to you.) Step 2: Let the world know about it with these tips. One of the best ways to drive business is to become an expert or thought leader in your field online.

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Modern Life Coaching, From The 1400s

Leon Battista Alberti (1404-1472) was a true Renaissance man, distinguishing himself as an author, artist, poet, architect, and philosopher. Probably sometime in the 1430s, Alberti wrote “De commodis litterarum atque incommodes” (The Use and Abuse of Books), in which he extols the virtue of scholarship. In this work, Alberti also provided insightful commentary and life advice to scholars about marriage, choosing a profession, the state of education, and a number of other contemporary topics

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Modern Life Coaching, From The 1400s

Leon Battista Alberti (1404-1472) was a true Renaissance man, distinguishing himself as an author, artist, poet, architect, and philosopher. Probably sometime in the 1430s, Alberti wrote “De commodis litterarum atque incommodes” (The Use and Abuse of Books), in which he extols the virtue of scholarship

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Why Free Consulting Is a Bad Idea

If you can't draw a hard line, you may end up losing both the sale--and your shirt. On Friday of last week, I posted a list of 10 strategies for outselling a huge competitor . Based on reader comments, one of those strategies ("No Free Consulting") proved a bit confusing

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Speaking Out on the "Quiet Crisis" (preview)

When Shirley Ann Jackson was in elementary school in the 1950s, she would prowl her family’s backyard, collecting bumblebees, yellow jackets and wasps. She would bottle them in mayonnaise jars and test which flowers they liked best and which species were the most aggressive.

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Speaking Out on the "Quiet Crisis" (preview)

When Shirley Ann Jackson was in elementary school in the 1950s, she would prowl her family’s backyard, collecting bumblebees, yellow jackets and wasps. She would bottle them in mayonnaise jars and test which flowers they liked best and which species were the most aggressive

Read More »

What You Can Learn from The Ritz-Carlton

When your employees are trained that the customer is always right, they will handle unexpected situations with the best customer service. A few months ago we were reminded of what great customer service can do for a business. My wife and I had arranged to get away for a weekend to Charlotte, North Carolina to see one of Cirque du Solei’s latest shows

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Do You Secretly Fear Creativity?

Psychologists warn that stated beliefs and actual behavior often don't match up when it comes to innovation. Among young entrepreneurs , creativity is like gold, with just about every aspiring business owner proudly honing their reputation as an innovator. Of course this makes sense—no one is going to pay for the same old thing they have already

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Spotify, Android, Apple TV, And The New Appathy

[youtube pjIK5BOADVI] Apps are coming at us from all directions, and they're getting both more sophisticated and simpler--the app economy is booming. But as everyone and their dog makes something they deem fit to call an "app," the supply will arrive like a flood. Then what will we do as a consumer society--wallow, sink, or swim?

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To Move Your Business To A Higher Plane, Learn To Play 3-D Chess

I’m halfway around the world, in Brisbane, Australia, where, yesterday, I finished an intense two-day strategy session for the top 50 managers of a company determined to take over the world. Maybe not your world, but the world of installing large AC systems. During the strategy session, we stepped through a process of "strategic imagination" that I introduce in my next book, Outthink the Competition

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