Apple today announced that Bertrand Serlet, its senior vice president of Mac® Software Engineering, will be leaving the company after 14 years.
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Feed Subscription1896 X Ray Machine Shows How Far We’ve Come
X rays are so common today you probably never stop to think about them. They help check a broken wrist, a sprained ankle, the state of our teeth. But a little more than a century ago, x ray machines provided a revolution in medicine, allowing doctors to look inside the body.
Read More »Should You Advertise on Search Engines?
Users pretty much ignore search ads, a new eye-tracking study says. So-called organic search results were viewed 100 percent of the time, and study participants—the study was conducted by user experience research firm User Centric —spent an average of 14.7 and 10.7 seconds looking at them on Google and Bing, respectively. (For tips on search engine optimization, click here .) But just over one-quarter of participants (28 percent) looked at right-side ads on Google, and just 21 percent did on Microsoft's Bing
Read More »Thinking Cap: "Mynd" Is the First Dry, iPhone-Compatible, Portable Brain Scanner
Neuromarketing goes mobile with this lightweight, dry, and iPhone- or iPad-compatible new device from NeuroFocus.
Read More »7 Tips for Using Personality Tests to Hire
Personality tests – also known as behavioral assessments and predictive tests -- have come a long way since "Miracle on 34th Street." That's the film where a nice old man who maintains he's Santa Claus is fired from Macy's after flunking a dubious applicant quiz given by a self-styled shrink. Good tests today are about more than qualifying a candidate for a slot, says Dr. Todd Harris, director of research at PI Worldwide , Wellesley Hills, Massachusetts, which has furnished testing to organizations of all sizes around the globe since 1955.
Read More »Inc. 5000 Applicant of the Week: Berkeley Bionics
As applications for the 2011 Inc. 500 | 5000 arrive, we thought it would be worthwhile to shine a spotlight on some of the companies that are vying to appear on our ranking of the fastest-growing private companies in the U.S
Read More »How to Manage a Virtual Sales Force
By the end of this year, around a billion people across the globe will be mobile workers, according to IDC, a global market research firm. As virtual work becomes more accessible to small businesses on a tighter budget, some CEOs and entrepreneurs are beginning to recognize that a virtual sales force not only can cuts down on costs, but can also add a competitive advantage for the company. "As organizations become more geographically distributed, they're going to try to access the best talent wherever they may be," says Richard Lepsinger President of OnPoint Consulting, a virtual consulting company based in New York, and co-author of Virtual Team Success: A Practical Guide for Working and Leading from a Distance
Read More »An icy gaze into the Big Bang
(PhysOrg.com) -- Scientists of the Institute for Quantum Optics and Quantum Information (IQOQI) in Innsbruck, Austria, have reached a milestone in the exploration of quantum gas mixtures. In an international first, the research group led by Rudolf Grimm and Florian Schreck has succeeded in producing controlled strong interactions between two fermionic elements - lithium-6 and potassium-40.
Read More »Future Computer Chips Will Make More Mistakes (And That’s a Good Thing)
Scientists have made a curious breakthrough in computer chip technology. They've discovered that if you "prune" a chip's design--chopping off little-used functions and actually allowing it to make errors--it can result in far more power efficient and smaller designs.
Read More »Can Congress Force Google to Remove Pirate Sites From Search?
Congress is mid-hearing about all sorts of piracy at the moment, but one interesting trend has emerged: The notion that Congress could force Google to de-list pirate sites from search results? And does this constitute censorship?
Read More »Scared Green: Ideas for Tough-Love Climate Change Campaigns That Get Results
The sustainability movement is stuck in a slump, a stall, a "trough," as moderator Scott Henderson of CauseShift called it on the PepsiCo Plugged-In Stage at SXSW yesterday. He wanted to give it a kick-start, he said. "How to we get past the idea that someone else is going to take care of it, and start taking action?" Henderson asked his three panelist to present big ideas for how to inspire Americans into action--and these weren't your typical green-is-good approaches
Read More »Cloud-Based Software for Small Biz Easy and Integrated
Greetings from Austin, Texas. I’m at the annual South By SouthWest (SXSW) Interactive festival. I’m writing a follow up story about the Small Business Web which I described last March after SXSW 2010 as “a group of software companies whose programs are connected to each other via a set of communication channels
Read More »With a "Wearable" PET Scanner, Two Realms of Brain Science Merge
Rats are trying out the device, a 250-gram scanner-in-miniature. Scanning technology and behavioral observation can now work in tandem
Read More »The "App Gap" in Local News Consumption
Plenty of people use their mobile devices to gather local information. But only 1% have paid for an app to do so. If the Internet has crippled local newsgathering in many regions, could smartphones and tablets bring it back
Read More »Robokind Robots: They’re Just Like Us!
First came Geminoid , now there's Robokind . The diminutive educational robot coated with Frubber, a semi-convincing kind of synthetic robot skin, can replicate a great variety of human expressions. But is this a good thing
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