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How to Write a Business Plan for a Marketing Firm

Every entrepreneur faces the common challenge of writing a business plan at some point as they develop their fledgling venture. But while there are vast resources available to help tackle the task, most books, websites, and templates take a generic approach in helping entrepreneurs transcribe their visions onto paper. The truth is, however, that writing a generic business plan won't do you much good.

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The Danger of Experience

In my last blog post , I made the case for hiring candidates with experience for positions that require problem-solving, people management and leadership skills. And after reading a few thoughtful comments that challenged my argument, I stand by my thoughts. Truth is, those are tough lessons to learn even with experience

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Nintendo 3DS: Controlling Innovation

With the launch of the Nintendo 3DS this Sunday, the company continues its history of revolutionizing how games play, and how we play with them. While I have issues with Nintendo 3DS as a gadget , there is no denying that it is a remarkable gaming machine. With the 3-D capabilities come interesting media opportunities--it allows you to take 3-D photos, a 3-D version of OK Go's "White Knuckles" music video comes with the handheld, and Netflix will stream in 3-D this summer

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The Value of Hiring Experience

We are in the age of the inexperienced entrepreneur making a fortune and leading the pack. At least that’s what I see in everything from The Social Network to a recent Inc. article about a 20-something New Yorker moving to Dehli because his company’s Website is all the rage in India

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China’s Health Care Reform Could Save Consumers $1.5 Billion

China announced wide-sweeping health care reforms this week , focusing on building more hospitals, reducing the price of common drugs, banning smoking from public spaces, and increasing state insurance subsidies. China--despite heavy reliance on government funding for social programs--has developed a curiously excessive reliance on the sales of drugs to fund hospitals, a feature of its health care system that doesn't quite sit right with the nation's overarching philosophy--or with its citizens. "I think that no matter what kind of hospital, you should rely on medical technology and improved services to gain income," said Sun Zhigang , the National Development and Reform Commission's deputy director.

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