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But 14 percent admit they're still not sure how to use it. What marketing tool can't small businesses live without? Here's a hint: It's not Facebook (or any other recent innovation).

Google Plus' stringent real-names-only policy appears to be hurting the new social networking site's popularity among activists worldwide. Will Google ever change their approach?

With a quarter of a million followers between them, the men and women behind a few of the better faux accounts show us how to create and maintain successful, character-driven Twitter feeds. All kinds of quippy characters populate my Twitter feed. There are the "newsies" intent on dishing out the latest info nuggets, the "media-obsessives" grappling with the state of our industry, those snark-laced counter-punchers I'll call "quipsters," and the "newbies" who, with only a handful of followers, are just beginning to find their way.

So you’ve escaped, or narrowly missed, corporate cubicle confinement, but now you’re met with some very different challenges. Sure, working from the home office certainly has its benefits, but many solopreneurs are surprised by confusing emotions resulting from a different type of confinement. If you’re not careful, your freedom will come at a cost

In exchange for taking small actions that might break the cycle of poverty--like going to school--mPowering's users earn points that can be exchanged for important goods. The company was founded by veterans of Apple and Salesforce.com

What happens when parent-travel website FamiliesGo! goes live. I have officially launched FamiliesGo! We decided we would open the site to the public on a Friday, so we’d have the weekend to let Google AdSense, the advertising placement service we’re using, come online and “acclimate” its ads to our content before publicizing on Monday

Over the past few weeks, Facebook users saw a spectacular deal advertised by gadget site Dealzon.com: an iPad 2, for only $11.37.

Twitter is experiencing growing pains. Last week, the company said it would integrate Promoted Tweets into user Twitter streams, placing them at the top of one's timeline. Here's expert opinion on how or if the once-breezy service can follow in the footsteps of ubiquitous ad machine Facebook

Facial recognition software has advanced to the point it can cause serious security implications ... and open up a whole new world of powerful tech and clever innovation. This week at the Black Hat security conference researchers from Carnegie Mellon University will demonstrate how facial recognition technology can be used to positively identify a person and possibly even to gain access to their personal information, right down to their social security numbers

This and more important news from your Fast Company editors, with updates all day. Twitter Is $800 Million Richer

15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com On a warm midsummer day in 1996, a group of four editors huddled around a computer in a Boston office. Matthew Berk, a webmaster, "hit a button and launched the site, Inc.com," explains Bob LaPointe, Inc.'s current president, who was at the time a vice president of Inc

Wimdu offers a glimpse into its plans for giving nearly identical rent-your-room service Airbnb a run for its huge chunk of money. A dozen or so twentysomethings met for an apparent company outing on a recent Thursday evening in 90-plus degree heat at an outdoor spot in New York's East Village called B Bar. It's as much of a home to bridge-and-tunnel crowds as it is to first-year M&A bankers

Asimov wrote "a robot may not injure a human being, or through inactivity allow a human being to come to harm," but some of our robotic war machines are already challenging that. As a counterpoint, let's take a look at the bots that were created to help care for us. The softer side of bots, if you will.

A new app allows first responders to issue alerts to citizens, and for users to make reports about accidents and even find each other after a disaster.

One of Google Plus's most unique features, Circles, initially attracted users to the service and set it apart from competitors.