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John Sculley has had a diverse career by any measure--he has served as president of PepsiCo, CEO of Apple (where he famously championed the tablet computer in the 1980s), and more recently, chairman of Watermark Medical, a medical products company that has developed an in-home sleep apnea diagnostic device). Sculley is also working with Audax Health Solutions , a startup that has developed a personal health management platform with a gamification layer that allows users to compete with friends and collect points and badges. We caught up with Sculley at this year's Body Computing Conference --an event that brings together doctors, designers, programmers, entrepreneurs, journalists, and members of the entertainment industry to preview the future of high-tech health care--to learn more about his thoughts on the future of health care technology

If you're ready to throw in the towel on Twitter, take a closer look at what you'll be missing out on. The other day a friend who is trying to establish herself on Twitter told me that she was giving up. She just doesn’t get it and doesn’t know what to say, she told me

Want to encourage creativity amongst your team? We asked CEOs, creative writers, and a comedy instructor, their tips for drawing out good ideas.

Consumer confidence recently dropped to its lowest level since 1980 . U.S.

Phil McKinney is the president and CTO of HP's personal systems group, the group that oversaw the TouchPad's creation and the group the company just said it will be spinning off from HP and possibly selling . He's behind HP's strategy to control both the software and hardware of its smartphones and tablets--a strategy that has paid off well for Apple, but a strategy HP CEO Leo Apotheker said he was no longer committed to.

GolfChannel: From the tangibles to the intangibles, the strokes saved and the strokes cost, players offer up their thoughts on the value of a caddie.

The social-equipped, virtual listening room is a hit with users. Now music industry types are turning to Turntable.fm to promote shows, bands, and albums.

You might think you have lightning reflexes, but the time between thinking you need to brake and your foot pushing the pedal can be life or death. What if we eliminated the (literal) middle man?

%excerpt% Excerpt from: 10 Tips on Hiring for Creativity

Professionally edited new media feeds kept concerned citizens informed, without having to sift through an unfiltered global reaction. This past year, social media replaced traditional news outlets as an unrivaled source of information for at least a few era-defining stories: Twitter broke the Osama Bin Laden story and YouTube became the window into the Arab Spring .

Break a business plan into bite-sized pieces, to focus on what matters most right now. The first of a three-part series

You've grown to 140 million tweets per day and impacted global politics.

Understanding the thoughts and feelings of other individuals is essential for navigating the social world.

Photograph by Patrick James Miller Creative marketers are launching new efforts to reach the Latin American community. Marc Speichert worked with Telemundo to launch a novela fan club. Marc Speichert Chief Marketing Officer, L'Or

You may not use a health device connected to your doctor yet, but you probably will soon. What will these devices look like and how will you use them?