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Animals Exposed to Virtual Reality Hold an Emergency Meeting [Video]

On the evening of Wednesday, March 21, a mouse scurried into a storm drain near the southeast corner of Central Park in New York City. If anyone noticed the mouse at all, whatever shallow impression the sight of a Manhattan rodent made on their minds likely vanished within seconds, rinsed away by a new wave of sensory experience an approaching car, a ringing cell phone. But the mouse, whose name is Gerald, is worth remembering

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4 Ways to Sell Unsexy Products

Got a great product that's all steak and no sizzle? Road ID co-founder Edward Wimmer on how to craft the killer pitch.

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Skimmer’s Guide: All Business is Local

Marketing today is all about geography, as companies try to appeal to local tastes on a global scale, writes John A. Quelch. The book: All Business Is Local: Why Place Matters More Than Ever in a Global, Virtual World, by John A.

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16 Cool Coworking Spaces

They're affordable, full of start-up geeks like you, and way cooler than any office you could afford. Ready to get out of the basement and into a real office? Before you strike out on your own and get locked into a lease, consider a coworking space.

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Which Startups Will Rule 2012?

Venture capitalists, corporations, private-equity firms, and more poured billions into private companies this year--a huge boon for titans like Facebook and Groupon. Here, the best of the rest starting 2012 with supersize bankrolls

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Silicon Superego

The most buzzed-about new feature in the latest iPhone is Siri, the virtual minion. You can give her an amazing range of spoken commands, without any training or special syntax, and marvel as she does your bidding

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Crucial Keys to Business Success in 2012

Dave Lavinsky's company has helped its clients raise more than one billion dollars to help start, grow, and exit their businesses. Here's his advice

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Cyber Crime: Are You a Target?

Hackers stole credit card data from 200 businesses over three years and racked up $3 million in bogus charges. Don't think it can't happen to you.

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