Home / Author Archives: Philippe Matthews (page 199)

Author Archives: Philippe Matthews

Feed Subscription

The Only Lasting Competitive Advantage Is Extreme Trust

As technology generates more transparency, consumers will hold businesses to higher standards, with no room for flimflammery or deceit. Being proactively trustworthy requires you to watch out for your customer’s interest even when your customer isn’t paying attention. This past Christmas season Amazon stole business from brick-and-mortar retailers with its free Price Check app for iPhone and Android.

Read More »

The Smartest Dumb Thing I Ever Did

Caterina Fake, Chip Conley, Dan Ariely, Susan Gregg Koger, and others on their biggest--and most brilliant--mistakes. Success is never inevitable: Seemingly smart decisions often turn out to be disastrous, and sometimes what appear to be the worst decisions turn out to be pivotal to eventual success.

Read More »

4 Rules for Better Marketing

Great companies use this approach to cut their cost per acquired customer in half and generate a positive return. Can it work for you too? A financial services client of ours is spending several million dollars per year on marketing to their customers.

Read More »

What 10,000 Harvard MBAs Think

It's not good news: The U.S. will become less competitive in the next three years, (no) thanks to a broken tax code and an inefficient political system. The U.S.

Read More »

7 Tricks for Successful Employee Workshops

Your workforce is your most valuable asset. Here's how to leverage their expertise to keep your company growing. Your company can have the most sophisticated equipment, the sleekest facilities, the best location and in-demand products, but none of it works without the human touch.

Read More »

Paula Deen served up plate of criticism

Celeb chef know for rich, fatty foods faces backlash after tying announcement of three-year-old diabetes diagnosis to drug endorsement

Read More »

Avoid the Wrath of Your Old Boss

Before you strike out on your own, keep these three tips in mind to help ensure a smoother transition to entrepreneurship. Thinking of leaving your job to start your own company?

Read More »
Scroll To Top