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Author Archives: Philippe Matthews

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An X-Ray Machine The Size Of An iPhone That Looks Like A Star Trek Tricorder

California startup Tribogenics is betting that their technology will transform health care--and investors seem to agree. X-ray machines traditionally use bulky power sources to generate rays. However, California startup Tribogenics is betting that a novel method of powering X-ray machines will revolutionize medical care and airport security.

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Video: Yaz birth control pill: Link to blood clots?

Erica Hill talks to medical contributor Dr. Holly Philips about the FDA's decision to take a closer look at the possible links between the birth control pill, Yaz and increased blood clots.

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Video: Plan B morning after pill sales restricted

CBS News correspondent Wyatt Andrews reports on the decision of Health and Human Services Secretary Kathleen Sibelius to restrict the sale of the morning after pill, Plan B - against the recommendation of the FDA that the drug be sold over-the-counter.

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No. 1 Reason Acquisitions Fail

Too often company executives driven by expanding their empire or blinded by a "quick fix" for entering a new market end up in an overpriced deal. An acquisition can provide a successful avenue for growth and obtaining competitive advantage. But many acquisitions end up as failures for the buyer

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We Got Banned by the NBA. Then We Cashed In.

Last year, the NBA banned start-up APL's innovative basketball shoes and sales took off. Now what? One afternoon last October , Adam Goldston met with his twin brother, Ryan, in their company's Beverly Hills, California offices to draw up marketing plans.

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The Art–and Pain–of the Pivot

Start-up founders don't just wake up one day and decide to launch something entirely different. It's a gradual--and more grueling--process.

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How to Win a Trademark Battle Against a Goliath

By knowing their rights, two small companies made Apple and RIM back down over trademark conflicts. You could do the same. When you think of Apple (AAPL) and Research in Motion (RIMM), it’s probably as mismatched competitors.

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Can’t Hire? Rent a College Student

Students need work, and real on-the-job skills. That's just your luck. This start-up hopes to help you find the right matches for your task, and your price

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Eileen Fisher Goes Abroad

Breaking into an international market is time-consuming, and risks becoming a big distraction. What can you learn from how Eileen Fisher did it? I wrote recently about how hard — but also how important — it is to export right now

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Why Debt is the Ghost of Christmas Present

Despite the recent boost in holiday sales, debts past, present and future make it impossible for consumer spending to drive a recovery. The holiday shopping season has begun with a hopeful bang. Americans said they intended to spend more this season, and, so far, there are numbers to back that.

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How to Create a Publicity Stunt

Here's what you need to know to plan a publicity stunt. Plus, David Meerman Scott, who wrote The New Rules of Marketing & PR talks about what the Chilean miners have to do with it. View the video on Inc.com at: http://www.inc.com/video/201112/how-to-create-a-publicity-stunt.html

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Coming Soon: More Cash for Start-ups?

New legislation that could free up start-ups to fundraise online is gaining steam. Here's how it could disrupt traditional capital formation.

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