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Inc Business Owners Council

// Attend An Upcoming Event As Our Guest Request More Information About The Council Your Role:Sole Owner Majority Shareholder Minority Shareholder Partner Member of Owning Family Non-Owner (request on behalf of owner) Inc. 5000 Co?Yes No More FROM THE BLOG How I Transitioned from Salesperson to Business Owner. One Member's Success Story by Vannessa Nornberg More Posts Next Upcoming Event How I Transitioned from Salesperson to Business Owner

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How the Euro Crisis Could Be Good For You

Is the economic turmoil overseas a crisis--or an opportunity? Here's a look at a few savvy American companies reaping the benefits of European market instability

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What Drives Customer Loyalty Now?

It's time to put away the golf clubs and pull out Google Reader: Sales are no longer just about personal relationships. If you think customer loyalty is driven by personal relationships or because of your hard work, then not only are you wrong--but you're putting your revenue at risk.

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Your Customers Don’t Care, That’s a Good Thing

When making the jump to social media marketing, small enterprises must avoid assuming that customers are ever truly engaged. There’s a turn of phrase that’s been rattling around my head recently—you know the one about being a “victim of your own success?” Sometimes I wonder whether that’s the case with social media evangelists. By any measure, we’ve helped drive ever larger numbers of businesses and independent professionals to start using social-based promotion, which is fine on its face, but how much value has been added to the lives of consumers

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How to Make a Successful Cold Call

There's a quick and easy way to get a potential customer interested. Here's a step-by-step guide to the conversation. While there are plenty of ways to get sales leads, sometimes you end up having to call people you've never met.

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Attitude is a Choice. Choose Optimism

Optimists outperform pessimists on the job by as much as 50 percent. Which do you choose to be? When you wake up every day you have two choices

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Is Private Equity on Your Side?

Mitt Romney is being slammed for his work at Bain Capital. But for small business, private equity can work much differently than it does for big public companies.

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