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Start-up Step 1: A Culture Plan

The formula for a great company is not a business model, or financial projection. I used to think that company culture happened naturally. After starting and building five companies, I've learned that great culture doesn't just happen—you need to make it happen

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Bring Out the Nerf Guns at Orientation

When on-boarding new hires, we follow these three guidelines to get our employees behind our (epic) mission, and understand our quirky culture. As it's done at a lot of start-ups, at LevelUp we normally condone the "figure it out" approach to learning. After all, some things are better learned through experience

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Fix Your First Impression

The first place your customers meet you is online. So it's time for a spot check: Are you looking your best? Customer relationships are job No

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Fashion With an Indian Flair

With his two-year-old website, Exclusively.In, Sunjay Guleria is hoping that American consumers are ready for Mumbai chic fashion. Aneesh Agarwaal, Payal Singhal, Pam Mehta. To fashionistas in India, those names are the equivalent of Calvin Klein, Ralph Lauren, and Donna Karan.

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Generation Flux: Pete Cashmore

Pete Cashmore is the CEO of Mashable. At 19, he founded the tech blog in Scotland, which has grown into a monster site for social news

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Create a Great Place to Work: 4 Steps

You can have a vision for the culture of your company but ultimately you have to let go and see what happens. Some time ago we set out to create one of the greatest places to work in America.

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The Case for a 4-Day Work Week

Here are six reasons to consider cutting your work week down a day while boosting company morale exponentially. After living within the confines of a four-day work week during the past four months at Slingshot SEO , my first reaction to questions about this unbelievable perk is “Why not?” Small business owners, CEO’s and executives from all over the country ask me on a weekly basis if it really works.

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How One Man Turns Trash into Profits

Waste Ventures is transforming garbage-and-recycling collection in the developing world into sustainable communities, and a growing business.

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You’re Not on Google+? Big Mistake

Sure, it's not mainstream yet, but Google+ is an influential social engine heavily indexed by the search giant. And your business shouldn't be ignoring that

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You’re Not on Google+? Big Mistake

Sure, it's not mainstream yet, but Google+ is an influential social engine heavily indexed by the search giant. And your business shouldn't be ignoring that

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In Superhero-Loving America, Tintin Has An Uphill Battle To Become The Next Batman

Steven Spielberg’s animated feature The Adventures of Tintin opened this week, closing out another year full of big-budget movies based on comic books and graphic novels. Tintin joins properties like Captain America, X-Men, Green Lantern, Cowboys and Aliens, and Thor in the seemingly endless cavalcade of four-color characters to make it to the big screen. And 2011 was a relatively light year

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