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Listening To Your Customers With The Five Digital Senses

After a one-day course I teach on “influence,” participants often comment that they are surprised it took so long to get what they came for. They signed up to learn how to convince people, how to shape others’ perceptions, how to make more conversations go the way they want them to go.

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Powering A City With Its Subways And Massive Spinning Wheels

Coming to a city near you soon: By adding giant flywheels to subway systems, cities are able to harness the power created by thousands of braking trains, using it to accelerate other trains or feeding it back into the grid. Every time a train starts and stops, it draws or dissipates several megawatts of energy, enough to power more than a thousand homes. This happens thousands of time per day, every day, in commuter rail systems across the country.

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Ferroelectrics could pave way for ultra-low power computing

Engineers at the University of California, Berkeley, have shown that it is possible to reduce the minimum voltage necessary to store charge in a capacitor, an achievement that could reduce the power draw and heat generation of today's electronics.

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Low-Hassle Ways To Cloud-ify Your Work

Want your files accessible online, but don't like the idea of not keeping a local copy? These tools let you sync and collaborate, but also give you offline copies and peace of mind. It's not that hard to combine cloud accessibility with just-in-case offline practicality.

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Sea Radiation from Fukushima Seen Triple of Prior Estimate

TOKYO (Reuters) - Radioactive material released into the sea in the Fukushima nuclear power plant crisis is more than triple the amount estimated by plant operator Tokyo Electric Power Co, Japanese researchers say. Japan's biggest utility estimated around 4,720 trillion becquerels of cesium-137 and iodine-131 was released into the Pacific Ocean between March 21 and April 30, but researchers at the Japan Atomic Energy Agency (JAEA) put the amount 15,000 trillion becquerels, or terabecquerels.

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8 Reasons You Need BI Software

Once relegated to the domain of only large companies, business intelligence software is getting easier to implement by small and medium businesses that want to better analyze their data. People have been looking at data to bolster business since the beginning of, well, business. Go way, way back and a Roman sandal-clad street merchant 2,000 years ago might have noticed over time that he gets about a dozen more customers buying his wares on the days when he puts a canopy over his wagon as a shield from the hot midday sun.

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Obama’s Big Gamble over Small Business Job Growth

How can Obama have the biggest impact when he speaks to Congress about job creation Thursday evening? It’s hard to overestimate the delicacy of the challenge President Obama faces in his speech Thursday night to a joint session of Congress

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Fake TabCo Borrowed Lessons From "The Wire" To Mask A "Battered" Brand

[youtube _z1bwFD9bug] A number in the "very high six figures." That's how much it cost TabCo to run its recent eye-grabbing campaign, pitched to reveal a revolutionary innovation in the tablet PC market, according to Jonathan Bloom CEO of McGrath Power, the firm that ran it. That amount is a measure of the bet the tablet is placing on its new product, and also a guide to the complexity of the entire process--but that's just the start of it

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4 Ways to Turn Your Expertise Into a Product

John Warrillow explains how professionals-such as architects, accountants, doctors and dentists-can grow their business beyond themselves. Dear John: I'm a criminal defense lawyer. As much as I would like to, I don't see how I could apply the Built To Sell philosophy to my practice

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How Verité Is Improving Labor Conditions At Your Favorite Companies

When big companies--like Apple, Levi's, or the Gap--are caught treating their workers badly, they call Verite to help reform their organizations to prevent human rights abuses. Companies generally jump at the chance to point out any miniscule improvement in their environmental responsibility.

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