Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

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As a branding and design consultancy, there are few things more exhilarating than being involved with a startup. But I have also seen some recurring challenges. Namely, when a client is starting a business, everything is top priority, and it is often easy to think "logo" and "design" should come later

Our media landscape is evolving fast, and 2012 will certainly be the year of big changes in how we view media. Internet-based TV viewing will come of age, reaching the masses through the growing number of smart TVs and mobile streaming

Now that Kim Kardashian is on Google+, can we say the service has arrived? Nothing signals the success of a social network or propels its growth more than power users, the influentials who boast both clout and Klout. Their mass followings can drive a service's success, from celebs-turned-techies (Ashton Kutcher) to techies-turned-celebs (Robert Scoble)

It's no coincidence that a big, new idea never comes when you need it most.

Seven (somewhat snarky) new rules for public speaking in the social media era. It was painful to watch. Jon Bond, the former ad giant turned social media honcho, was actually getting heckled at the Pivot Conference

In 2011, only 20% of leaders in private companies worldwide are women. Meanwhile, heavily male-dominated industries like banking and utilities face the toughest challenges in a generation

Robot Fly Trap A professor at the University of Maine has made a robot version of a plant that in some ways is a robot all by itself...the Venus Fly Trap. The diminutive fly-grabber is partly made of a nanomaterial called ionic polymeric metal composite, which acts to replicate the tiny sensitive hairs inside a real trap that send a signal to the closing mechanism when stimulated by a fly landing inside--in this case the nanomaterial, when flexed, sends a tiny electrical signal through an amplifier to the two "leaves" of the trap, made out of the same material. When the bigger signal hits the leaves, they flex in reaction...and trap the fly.

In his new book, "Reinventing Fire," Lovins creates a system for powering a 21st century civilization without using 20th century methods. Amory Lovins, the chairman of the Rocky Mountain Institute and the author of influential books like Winning the Oil Endgame and Natural Capitalism, is back with a new book--and this time, he's claiming that the U.S.

%excerpt% The rest is here: Master Marketing to Moms

In places around the world where the grid hasn't been extended, they're still figuring out ways to power their gadgets. We could learn a thing or two. Globally, there are 5.3 billion mobile phone subscribers--but according to Green Power For Mobile by The GSMA Development Fund, nearly 500 million people worldwide do not have a means of charging a mobile phone at home.

Each of us has a lens through which we see the world, but we have the power to view the world through other lenses.

Your life may be long overdue for a change. Can you stop resisting and take the plunge

These four outstanding offices use color to tell a story, incorporate mirrors for optical illusions, and house a tattoo parlor and a shooting range. No one likes to work in a noisy office

On August 13, 1415, the 27-year-old English king Henry V led his army into France. Within two months dysentery had killed perhaps a quarter of his men, while a French army four times its size blocked escape to Calais and across the English Channel. Winter approached; food grew scarce