Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Entrepreneurship, for all its challenges, can bestow on families unexpected benefits beyond the obvious financial ones. Although my husband, Gary, is CEO of Stonyfield Farm, his name doesn't appear in the company's phone directory. So after-hours calls often land in the voice-mail box of the only Hirshberg listed: his sister Nancy, who has worked at the company for decades.

Vayable helps tourists get off the beaten path. Can this San Francisco start-up find its way beyond seed funding? The Pitch: "Vayable makes it easy to find unique things to do when you're traveling.

[youtube pjIK5BOADVI] Apps are coming at us from all directions, and they're getting both more sophisticated and simpler--the app economy is booming. But as everyone and their dog makes something they deem fit to call an "app," the supply will arrive like a flood. Then what will we do as a consumer society--wallow, sink, or swim?

When we look back at 2011, many will remember it as the year of the Occupy Movement, as the representation for the 99% found their voice, aiming to bring about change by influencing the controls of economic wealth and political power. Meanwhile, earlier in the year, Professor Michael E

I often hear from business owners requesting financial advice--as in, “Where should I put my money?

How do you rein in your lackluster marketing team?

Tips to create a business card that helps you build relationships, and win business. Also get advice from Shama Kabani, CEO of the Marketing Zen Group.

For most executives, sizing up the competition means reading white papers or paying researchers to conduct market analyses.

The Friday after Thanksgiving is known for big deals at large retailers. But can AmEx's marketing push help claim enough of that business for the little guys?

See why adopting big business branding tactics could actually sink your business. In a recent post, I pointed out that a brand (and it’s ability to drive buying behavior) is mostly based upon the customer’s experience product rather than the marketing activities surrounding it. Predictably, a number of readers – most of whom appear to work in marketing -- countered by citing the handful of huge consumer companies that have highly-recognizable brand names

If you do it right, your website can be the best marketing tool you have. Ilya Pozin, founder of the Web design firm Ciplex, on how not to screw it up. I’m continually surprised by how many people call my design company with very firm ideas about what they want on their business website and yet, they haven’t thought through some of the most basic questions first

%excerpt% See the original post here: The Social Video Sharing Race

Ever wonder what it would be like to remain quiet for an entire week? Not just less talking. I mean no talking.

So, you’ve decided to do the startup thing, and you’ve told a few people. Turns out everyone and their dog has an opinion about it, regardless of whether or not they’ve ever been in your shoes. Some are flat-out discouraging you, while others are congratulating you and asking some interesting questions you haven’t yet considered

Tips to create a video that sells your business. Shama Kabani, CEO of the Marketing Zen Group, adds her secrets.